12 DISCONTINUED FORD CARS FROM THE 90S, RANKED WORST TO BEST

3.Ford Bronco fifth-gen (1992-1996)

Ford pulled the plug on the Bronco in 1996, even though it remained fairly popular at a time when SUVs were still considered niche vehicles. While some blame the infamous O.J. Simpson car chase for the Bronco’s fall from grace, Mark Schirmer—Ford’s communications manager for utility vehicles—has said the real issue was the declining interest in two-door SUVs. Instead, Ford shifted its focus to the rising four-door SUV segment, a move that paid off as demand exploded in the following years.

Still, the more practical reasons behind the Bronco’s exit don’t erase the fact that it was a fantastic vehicle. The fifth-generation model had rugged charm and serious off-road ability, yet it was equally comfortable on paved roads. It also benefited from a sleeker, more aerodynamic redesign and came with a powerful 5.8-liter V8 producing up to 203 horsepower. Enthusiasts, however, weren’t happy. The Bronco had earned its place as a classic American SUV, and calls for its return persisted for over 20 years. Ford finally answered in 2020, and they didn’t hold back. The revival included not just a two-door version, but also a four-door model and a smaller, crossover-style Bronco Sport. This time, Ford didn’t just rely on nostalgia—they delivered an off-roader with bold styling, serious trail capabilities, and powerful engine options that captured the imagination of a whole new generation.